About

Initially starting as a mobile app concept in 2018, Squad Assist was officially formed as a UK company in August 2021. We believe that football is for everyone and aim to provide a platform to facilitate this.
Both co-founders Dino & Tom play casual football with friends and colleagues. For years they have seen the same problems affecting groups every week: who is available, drafting in stand-ins when numbers are low, giving out match details, and getting money transferred to pay for the pitch.
Squad Assist solves these problems by providing a platform for footballers, by footballers, to help make organising games and managing squads easy.

Our Founders

Squad Assist Founder Tom Bullard in the style of a 90s football sticker

Tom Bullard

Has a masters degree in user-interface and game design.  Since then has been doing freelance graphic design, UI, and front-end web development.
Squad Assist Founder Dino Kadric in the style of a 90s football sticker

Dino Kadric

Has a degree in computer games programming and now has multiple years in full stack web development.
New Anglia Growth Through Innovation Fund logo next to the EU flag accompanied by the words "European Union, European Regional Development Fund"
Grant received through the New Anglia Growth Through Innovation Fund, which is part-funded by the European Regional Development Fund (ERDF).
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